Arjie’s Weblog

Save the World at the click of a mouse…

Is it really that easy to save the world? That was the title in an article of Marie Claire that suggested internet users to contribute in their own way to the environment. First of all, funds can be raised for many causes. We’ve seen the Goodsearch engine donating 50% of its advertising revenue to charity, we’ve also seen all those social networking websites creating groups throughout which, people can donate money for different causes. Another interesting point is that those websites also feed us with news from the globe concerning any environmental disasters or news in general. They make people aware of situations they might have not heard of and also encourage them to help. An example is myspace that aims to make a difference and puts users in touch with various campaigns, charities and social causes they are interested in. The exact same thing takes place in facebook in which its members can find out what Greenpeace is up to next, they can log on to a forum or leave comments or even come to contact with other people to start organising a world-changing event, and so on.

Maybe there isn’t such a thing as saving the world that easily, but at least, along with governments, NGOs and corporations, the internet is becoming really responsible towards the society and its problems targeting users of all ages.

June 11, 2008 Posted by Iro Akrioti | CSR, Environment | | 2 Comments