Arjie’s Weblog

Yahoo vs Google

 Google  is so easy to use- I’m using it myself - so popular among various publics and as far as I’m concerned, it has been attracting more and more people to its web. I think it absolutely deserves to be among the best search engines. I came across a research by Hitwise indicating differences of different publics, using different websites for the same purpose. Hitwise revealed there are socio-economic differences between those who use Yahoo and those who use Google. Yahoo holds the second place among online search sites, with great difference from Google, which hold the first. Hitwise’s research also revealed that Yahoo users include mostly young publics whereas Google’s are more mature people, older than 55 years old, and tend to spend money online. What do you think about that? I find it reasonable for quite young users to be more attracted by Yahoo’s images and plethora of links as it’s easy for them to surf online even if they don’t know what to look for. On the other hand, Google’s users know what they’re looking for and find this search engine very helpful.

March 5, 2008 - Posted by Iro Akrioti | Uncategorized | | 1 Comment

1 Comment »

  1. I think it’s a bit difficult to draw a line on who’ is who and segmented that way generalising it. I guess those research might be based upon some accurate facts but I am still not totally convinced that it would work like that. Since the majority of people in the world is using Google it will definitely include people from all walks of life.

    Comment by prwirelessch | March 6, 2008


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